we facilitate sustainable development in the fashion industry
What we do
three pillars, one storm of change.
Sustainability Knowledge
Deep, researched understanding of fibers, processes and lifecycles — the foundation of every informed decision.
Systemic Thinking
Mapping relationships between material, maker, market and planet so change scales beyond a single product.
Actionable Innovation
Translating insight into doable next steps — strategies your team can start implementing immediately.
Fashion is the third most polluting industry globally. Its devastating impact on people and the environment has been well-documented since the 1960s when mass production became popular — and yet, little has changed. Garment production is at an all-time high, while the industry’s “race to the bottom” — producing more, faster, cheaper — is reducing clothes to throw-away objects.
Justly, policies like the Ecodesign for Sustainable Products Regulation ESPR are being introduced by the European Parliament, to enforce accountability.
But the fashion industry still has a major issue: an enormous knowledge gap. Many fashion professionals lack material knowledge, sustainability strategies, and the ability to rethink how fashion business is done.
Furthermore, many businesses are hesitant or unwilling to change, due to uncertainty and fear of greenwashing, or the profitability and ease of the current system.
we’re here to help
To respond to the ecological and social emergencies, the industry must shift from fragmented efforts to systemic change. Designers and decision-makers need not only tools, but also new mindsets to centre equity, care, and circular thinking within business models.
Since we are at a crucial juncture in human history, the pressing need for change requires an understanding of sustainable fashion’s past and its evolution to learn from our previous mistakes.
fiberstorm offers digital consulting for companies and individuals working in and around the fashion industry.
how it works
In a starter meeting we define the correct consulting approach and
focus on your specific situation.
This includes:
- · Assessing your Status Quo
- · Introduction to Fiberstorm’s Sustainability Understanding
- · Find the right Consulting Approach
